Music and Sports partnerships
Music
Music and Sports partnerships
Musicians have the unique ability to reach millions of people. Does millions of people can translate into sales if listened by the right people. Their music can be used as an advertisement , promotions , endorsement , sponsorships. The right people can take it to the next level for example Mariah Carey all I want for Christmas is you. It’s a very popular Christmas song. Whenever Christmas song it is always being used an anthem. Because it is a good song. When you write a good song it can be used as a business .The royalty checks will be through the roof.
Musicians can make a lot of money through sponsorships .There are companies out there that may want to use their music for a product in their industry . For example you can see a musician in an Ad about a new app related to music .They can use their music to advertise their products. Having a popular musicians it helps when it comes to sales. Back in the day the form of advertisement was Tv or billboards or word of mouth when it comes to companies. However, there was a change when companies saw the impact musicians have in the world.
Music and Sports partnerships
American Idol: How Much Money Mariah Carey Made On The Show (screenrant.com)
Here’s Nicki Minaj’s Net Worth and How She Built Her Fortune. (insider.com)
The opportunities could also lead to becoming a host for a talent show for example Nicki Minaj and Mariah Carey were on American idol. This happened because does 2 women are very successful in the music industry and can help other aspiring musicians make it. You can diversify your revenues by looking at your strength it can be acting or even hosting . When you become a musician many people value your opinion on a lot of things . It can even make it sell out. If you’re wearing certain clothes especially of a small brand. You can have a direct impact on their success if you tag it on Instagram.
There are musicians who played basketball. For example Master p he played basketball . He got a taste of the sport industry. This gave him a massive advantage when it comes to people wanting to find out who Master p is . When they are doing research they will find out. He owns a record label he is also a musician himself . Exposing yourself to other avenue could also translate into money done the right way.
Shakira World cup Waka song was a huge in the 2010.Many people love the dance routine of the song. They even had popular football players featured in their music video. This type of partnership is great because it bring more deals for them especially if it becomes successful. The world cup using Shakira is a good move because she is popular it will bring more attention . And many people have expressed that 2010 world cup was the best. Using a popular musicians will bring more attention.
Sport
The sport world you need to stand out among the best players it’s very hard . If they created a solid brand for themselves. They can open up themselves to so many avenues. When you look at players like Michael Jordan. Space jam was a movie he made. But this movie gave others an opportunity to see his acting skills. Michael Jordan got paid 20 million according to Michael Jordan’s Net Worth In 2023 and How Much He Made From Nike, the NBA and More | Rockdale Newton Citizen Parade Content | rockdalenewtoncitizen.com. When you have maintained skills good enough for the sport industry the sky is the limit.
LeBron James Is Officially A Billionaire (forbes.com)
Lebron James recently became a billionaire .Most of his money came from his endorsement and sponsorships brand deals that he made through the years . His name is a brand. It translates into money what he wears say , do or ask. It can bring more attention to brands. Especially in this social media age. Jayz has a business called Roc Nation sports he signs young players that have names or even that they don’t that are doing well. And with his influence he can create opportunities for them.
Superbowl
The Superbowl is important when it comes to musicians it’s great opportunity to perform there . Beyonce and Bruno Mars performed and people really loved their performance. The people who tuned in to watch the game also love Beyonce. Performing at big games like this can solidify a musicians career. Over 153 million people tuned into watch Beyonce and Bruno Mars perform. Beyonce is a legend in the game with over 30 years in the industry. Bruno mars also is a great performer and singer , Beyonce is known to have good performances. There are musicians out there who don’t put in a lot of effort when it comes to their performance.
Michael Jackson is another great example another legend that made his mark in the music industry and changed the game. When it came to performances. It’s always very exciting and energetic Most iconic Super Bowl halftime shows – Michael Jackson and Madonna to ‘nipple-gate’ – Mirror Online
In conclusion music and sports partnerships can happen if it’s done the right way. It has to make sense football/soccer players can make a big influence even by showing up to an NBA game supporting their favorite players.
The sports world is quite huge many different types . When you play basketball if people love you they would buy the stuff that you collab with . For example Michael Jordan did a partnership with Nike called Jordans. His shoes were very big. It’s still doing well on the market today. The time he was doing marketing for his shoes he was using music to promote . It helps when you’re trying to sell something to an audience.
Making it to the NBA is a big deal. But also making it to the Oscars or Grammy is also a big deal.It can really change your life for good. Many of these musicians came from poor circumstances and it has helped create for others in their family.
